We know what it’s like. Businesses often fail to see the wood for the trees. Fortunately, we keep our fingers on the pulse of exhibition booth trends so that you don’t have to. Here’s the lowdown on what has our attention at the moment and how you can use these insights to boost your own business at your next trade show.
Good news for busy people. Bigger doesn’t necessarily mean better. With the right attitude for your next expo, you can attract the right people to your booth and have a fun, productive, and successful trade show. No matter the size of your space, no matter how much time you have to prepare, we have the tips that will help you get the most out of your booth and your event.
“Zen pretty much comes down to three things — everything changes; everything is connected; pay attention.” – Jane Hirshfield With this in mind, here’s how to apply Zen practice to excellent conference booth design, forgetting the mistakes of past events, letting go of the outcome, and removing false boundaries that would otherwise hold us and our businesses back.