Trade Show Strategies That Will Actually Make Your Life Better Trade shows have been known to take over the lives of their organizers. It doesn’t need to be this way. We have the experience to improve not only your trade show experience but your life. Here are some key strategies that we recommend for their […]
Thoughtful planning and booth design can go a long way, making your booth more shareable and immersive at your next trade show. Incorporate storytelling to help your visitors understand what you do and why, and you’ll see the results at your exhibition booth and your bottom line. Amazing Examples of Storytelling in Exhibition Booths Through […]
Good news for busy people. Bigger doesn’t necessarily mean better. With the right attitude for your next expo, you can attract the right people to your booth and have a fun, productive, and successful trade show. No matter the size of your space, no matter how much time you have to prepare, we have the tips that will help you get the most out of your booth and your event.
Without great booth design and excellent displays, you are unlikely to do well attracting people. But, despite what you may think, your booth display is not what matters most. Your behavior is the critical element that will help you attract visitors, make real connections, build relationships, and make sales. We see it time and time again. A well-designed booth sits at an expo like a cage, and inside is a business owner with a bad attitude and poor etiquette. The world of trade shows might be smaller than you think. Trade show attendees who gain a reputation for being difficult to work with, rude, or otherwise unpleasant, soon find that attending future trade shows becomes difficult.
Ever wondered what industry insiders know about trade shows that you don’t? Expert knowledge comes with working in the trade show industry for many years. Those in the know have done their time, made mistakes, and worked out what leads to success.
You don’t have to spend a lifetime working out what’s best for your convention display. We’ve gathered together a valuable collection of insider tips, advice, and knowledge.
Tried and tested, you can use this valuable advice as a blueprint for your trade show convention display. While you might not get everything right the first time around, you will find that your trade show experience can be more successful by using this information effectively.
Successful seminars are engaging, emotive, and motivate an audience. What you say is, of course, down to you, but you can create the right atmosphere and give your speech the “wow factor” by taking advantage of the latest technology. With more and more innovative technology solutions coming to the market every year, it can be a tough choice deciding what to use. The right decisions, however, can elevate your seminar from mediocre to amazing. Here’s how technology is changing seminars for the better every year.
The whole point of trade shows and expos is to increase your customer base and show off your brand in its best light. If you’ve got a bad banner design, then you may as well stay at home. If a banner’s job is to send a message loud and clear, a bad banner sends a message loud and unclear.
From technology-based exhibits using futuristic designs to more down to earth, traditional styles used for food companies, the use of bright, bubblegum colors to more subdued color themes, the possibilities are limited only by the imagination. Fusing local culture with modern ideas and intelligent design techniques, we showcase ten awesome convention displays to inspire you.
Whenever you attend trade shows, you will always find one booth that stands head and shoulders above the rest. If that booth happens to be yours – well done! You have achieved a level of greatness that other booth holders dream of achieving. If it’s not your booth, this is your opportunity to study the best booths and see what you can learn.
Great design takes skill and practice so look to the masters and see how you can use their techniques to improve your booth design. When it comes to trade show booths, we often think we’ve seen it all, but businesses continue to surprise us with smart, stunning, and innovative designs.
A trade show or exhibition is not only an opportunity to showcase your company and what it does. It is a great way to increase your profits. Of course, translating an exhibition booth into profits is not as simple as setting up a display and watching as people roll in to spend money. Consider it a marketing move that requires the same level of preparation and attention to detail that any other advertisement would necessitate.