Best Practices for Exhibit Furnishings

Best Practices for Exhibit Furnishings Furniture and decor can turn a good exhibit into a great one – if you give these often-overlooked elements the attention they deserve. I feel like I say this about all areas of trade show exhibiting, but every component of your program serves a specific purpose that is just waiting […]

5 Tips on Follow-Up Strategies for Leads

5 Tips on Effective Follow-Up Strategies for Trade Show Leads Recently, I had a phenomenal connection with an exhibitor at an industry trade show. We really clicked, the conversation flowed and their solution looked like a good fit. So when I got an email from this person after the show, I was excited to open […]