After nearly two years of COVID-19, and with the Omicron variant still spreading, there is a clear shared desire to move on. While there is currently no “going back” to the way things were in 2019 and before, as our habits, technologies and approaches have evolved...
In-person trade shows are continuing to make a comeback, filling a face-to-face business and knowledge gap for the industries they serve that digital-only events just can’t duplicate. Here are two major events that pulled off safe and successful iterations recently....
Event professionals and suppliers have happily descended upon Las Vegas since 2011 for IMEX America, but this year is shaping up to be an even more joyful experience for everyone involved, as they join with peers in-person again after a long and challenging hiatus due...
The future is bright for the meetings and events industry in Mexico and Latin America! This was evidenced by the recent in-person success of IBTM Americas, the leading annual event for the region’s meetings, incentives, conference and events industry. Held Aug. 18-19...
Las Vegas is home to world-leading tech conferences, such as Amazon Web Services (AWS) re:Invent in late 2021 and CES in January 2022. It’s where the world’s brightest minds once again are coming together – in person – to discuss the very future of tech, digital...
Life at one of the busiest convention centers in the U.S. has been anything but idle over the past 18 months of the COVID-19 pandemic. New York City’s Javits Center closed for events last year. But, has been humming with other activity ever since. It played a key role...
Peter Eelman, vice president and CXO at AMT — The Association For Manufacturing Technology, strode up to the stage at Arie Crown Theater at McCormick Place. “We are coming back,” he said. “Let that soak in for a moment.” While he was specifically referring to the...
The Six Pitfalls of Bad Branding Branding doesn’t just happen. It’s like every other business asset you’ve created. It takes time, effort and thoughtful action. Branding gives you and your employees a guidebook of how you want customers, clients, stakeholders and the...
New B2B and B2C events The city of Detroit is about to become the launchpad for a host of new B2B and B2C events. The June 7 announcement follows the formation of a new partnership between New York-based MAD Event Management and Messe Düsseldorf North America. Plans...
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