5 Tips on Follow-Up Strategies for Leads

5 Tips on Effective Follow-Up Strategies for Trade Show Leads Recently, I had a phenomenal connection with an exhibitor at an industry trade show. We really clicked, the conversation flowed and their solution looked like a good fit. So when I got an email from this...

52 Best Trade Show Booth Games To Stand Out In 2023

Trade shows are serious business. Ninety-two percent of attendees say the primary reason for attending trade shows is to check out the featured products. However, there’s plenty of room for fun and games. Games are one of the best ways to ensure your booth stands out...

How to Create Your Custom Trade Show Displays

How to Create Your Custom Trade Show Displays In a sea of businesses, custom trade show displays can help yours stand out. Trade shows are a great way to gain awareness and meet prospective buyers. In order to catch people’s attention, you need a trade show...
B2B Trade Show Tips

B2B Trade Show Tips

The main focus of trade shows is usually to appeal to attendees who will hopefully turn into customers. However, there are B2B trade shows that allow you to showcase your products and connect with other business owners. These corporate events could even give you the necessary exposure to create lucrative partnerships. To make the most of a B2B trade show, keep these helpful tips in mind.

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The Best Booth Space Location at LA Convention Center

The Best Booth Space Location at LA Convention Center

There’s no better place to share your brand at a trade show, convention, or exhibition in Los Angeles than at the Los Angeles Convention Center. The LA Convention Center is located right downtown, making it a prime location and one of the top choices for events in the LA area. With more than two million visitors each year, and 350 events annually, the facility is obviously the number one choice for many companies wanting to show off their offerings and attract new clients or industry partners.

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Trade Show Exhibits for Elderly Consumers

Trade Show Exhibits for Elderly Consumers

At times, trade shows are designed to appeal to particular audiences. If you’re attending a trade show mainly for elderly consumers, there are several things to keep in mind. There are specific needs that elderly customers have. These consumers also want to be treated with respect and are more up-to-date on changes in the market than previous elderly generations. Attracting the right demographic and retaining their business is a matter of understanding and caring about your consumers. These suggestions could make your next consumer-specific trade show a success.

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Should You Create an App for an Upcoming Trade Show?

Should You Create an App for an Upcoming Trade Show?

It may be a good idea to create an app to advertise the trade show. There are certain factors that will let you know if creating an app is the right marketing move for you. If you’re considering this, there are some important things to include in the app.

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Creating a PR Schedule for an Upcoming Trade Show

Creating a PR Schedule for an Upcoming Trade Show

PR is an important part of the trade show process. When you get the right media coverage, you’re more likely to attract customers, even those who can’t attend the show. We provide some helpful tips that will assist you in creating an executing a successful PR schedule.

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The Best Fragrances for Your Trade Show Booth

The Best Fragrances for Your Trade Show Booth

The feeling that attendees get when they come to your exhibit is important. Attendees should have a great impression of your business and want to become long-term consumers. They should also be motivated to share information about your company with others. This means that your trade show booth ambience has to be effective. One of the ways to do this is by adding fragrance to your displays.

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Creating The Perfect Trade Show Team

Creating The Perfect Trade Show Team

Preparing for a trade show means making sure several aspects of your business are organized. You will have to make travel arrangements for the show, gather the right materials for your exhibit, and find the right team for the event. While it may be easy to find the perfect display stand or modular display systems, it may be little more difficult to choose a team. The team members at your trade show exhibits should have specific skills. These skills are essential for making attendees feel as though they need or want the products and services you offer. Here are some helpful tips for putting together the perfect trade show team.

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