Life at one of the busiest convention centers in the U.S. has been anything but idle over the past 18 months of the COVID-19 pandemic. New York City’s Javits Center closed for events last year. But, has been humming with other activity ever since. It played a key role in the recovery of the Empire […]
Doing more with less is nothing new for event planners. But with so many mitigating factors leading to uncertainty up to the big day, the cost of doing business isn’t going to shrink — even if your budget has. The world is reopening but the people in it are not the same as before the […]
Peter Eelman, vice president and CXO at AMT — The Association For Manufacturing Technology, strode up to the stage at Arie Crown Theater at McCormick Place. “We are coming back,” he said. “Let that soak in for a moment.” While he was specifically referring to the International Manufacturing Technology Show powered by AMT, occurring Sept. […]
The Six Pitfalls of Bad Branding Branding doesn’t just happen. It’s like every other business asset you’ve created. It takes time, effort and thoughtful action. Branding gives you and your employees a guidebook of how you want customers, clients, stakeholders and the general public to see and experience your business. And like any good guidebook, […]
The new season of “The Food that Built America” is a fantastic show – there’s drama, conflict, emotion and lots of fascinating stories about the brands we see almost every day. It’s both inspiring and entertaining. There are some mind-blowing lessons on business strategy, too – real stuff you can use right now. We just […]
New B2B and B2C events The city of Detroit is about to become the launchpad for a host of new B2B and B2C events. The June 7 announcement follows the formation of a new partnership between New York-based MAD Event Management and Messe Düsseldorf North America. Plans are to launch and incubate new conferences and […]
What would happen if we reset the events industry to zero? There are no shows booked years in advance and no opportunities to meet customers and prospects face-to-face. This is the unimaginable experiment we all found ourselves in 2020. While on the treadmill of a typical event cycle, it can be hard to make a […]
The Purpose The newly launched non-profit, National Trade Show Alliance, is to help tradeshow industry workers recover, re-connect and get back to doing the work they love. The board of directors of the NTSA recognizes and values the good works of the many industry associations and coalitions that already exist. Each serves their mission and […]
By Rae Oliver, TSNN.com Despite uncertainty from planners in the wake of the COVID-19 pandemic, the first few months of 2021 have shown that people are eager to attend events again. But it’s up to organizers to keep them safe and make them feel comfortable. In March 2021, some governments began to ease restrictions on […]
Honolulu – The Hawai‘i Convention Center welcomed 1,200 participants for the Hawai‘i Prayer Breakfast on May 7, 2021. It was the Center’s largest in-person meeting since the start of COVID-19 pandemic health and safety restrictions in March 2020. The breakfast included state and local leaders, as well as noted speakers Dr. Tony Evans and Priscilla […]