Set Your Strategy 1st When Deciding On Trade Show Display Rentals

If you find that you have to rent trade show materials for your next show, there are a few things to keep in mind. Make sure that you’re not renting unnecessary materials. You should also learn how to use all the necessary items before the show. Of course, it’s also important to choose a rental company that offers quality affordable products. Here are some additional tips to remember when renting items for your trade show.

Establishing Your Trade Show Strategy

Before you contact a trade show rental company, make sure you’re clear about your trade show strategy. Is your goal to attract more customers? Are you debuting a new product? Do you want to take a look at the competition? The answer to these questions can help you decide which items you should rent.

Since trade shows can also be a costly venture, keep this in mind when renting. The items you rent should be necessary but appealing. You should also be clear on how long you can rent the items at a certain rate. Other details, such as when to pick up and return the items, are essential to know as well. Be sure to also ask the rental company about discounts or promotions. The company could be working with the trade show venue to offer discounted services. Or, you could offer to advertise the company at your trade show booth. This gives the rental company more exposure and could cut down on your total bill.

Planning a Trade Show With Exhibits In Mind  

When you and your team are organizing your trade show, you should definitely consider your exhibit. The shape of your booth should indicate that you want attendees to come and talk to you. The colors of the booth should be both creative and professional. It’s also best to add features that attendees will enjoy. For instance, talk to the rental company about getting an extra table as a charging station. You may also be able to rent decorative items that stand out. A patterned rug or eye-catching lighting can make your exhibit space extra special. These elements can also motivate and inspire potential customers.

Be Aware of Exhibit Trends

One way to know which rentals are right for you is to stay on top of trade show trends. Take a look at new features in the trade show industry often. Pay attention to the colors, shapes, and designs being used. Observe the accessories that are part of trade show exhibits and see how these fit into your design. It’s important to have a look that customers can come to be familiar with. However, being trendy gets people’s attention as well. Let your customers know that you’re one of a kind but are also aware of what’s current and modern.

Be sure to talk to your team in detail about the goals you want to accomplish at the trade show. Figure out which booth items work well for your business, and consider purchasing them in the future. This could save you money in the long run. However, keep the rental company in mind when you want to try new and exciting products for the first time.

Choosing an Exhibit Rental Company

The Exhibit Company provides high-quality trade show display rentals.
We have been in business for over 29 years. We are experts in trade show exhibition booth design. Let us help you with choosing the right materials for your promotional goals at the best value. We can make all rental arrangements so you are fully prepared for your trade show. We are located in Camarillo, CA, however, we are not limited to providing trade show display rentals to the immediate area. We provide complete trade show display rentals to NYC, California, Boston, Chicago and everywhere in between and beyond. If you are located internationally we can help you as well.

Feel free to browse our website, view our variety of trade show display rentals that we have completed and contact us to learn more.